Patricia Raufer
About.jpg

Services

Creating solutions +

making ideas real

Services


Innovation Strategy

  • Assess competitive landscape

  • Create new business models in designing new products and services.

  • Develop business plans providing product overview, market conditions and financials.

  • Establish metrics including Key Performance indicators to define success


Strategic Business DesigN / Commercial Viability

  • Establish and maintain product vision

  • Define customer segments

  • Establish and validate value propositions

  • Serve as Voice of the Customer in defining solutions

  • Balance user needs while ensuring alignment with business objectives

  • Make buy vs. build decisions

  • Establish and execute Go-to-Market strategies

  • Monitor key performance indicators, customer success metrics and compliance.

  • Streamline methods for speed-to-market efficiencies.


Product / programs

  • Define customer experience journeys, product roadmaps and business requirements.

  • Establish Minimum Viable Product or Minimum Viable Experiments for market research

  • Manage product prototyping and testing

  • Partner with multi-disciplinary teams to manage end-to-end delivery through all phases of design, development and launch.

  • Determine processes for customer feedback, dispute resolution and issue tracking.

  • Establish test plans for acceptance testing.

  • Manage projects in Agile or Waterfall environments.


Education

  • Deliver courses and programs to undergraduates, executives and entrepreneurs. Course content focused on:

  • Systems Thinking & Sustainability

  • Design Thinking

  • Business Model Canvas

  • Ethnographic Research Methods

  • Entrepreneurial Studies